
The Importance of Crisis Communication in Utilities
Over the last decade, the U.S. power grid has faced mounting challenges due to climate change, leading to a significant increase in weather-related outages. According to an analysis by Climate Central, summer blackouts in the U.S. have surged by 60% over the past decade, primarily driven by extreme weather events and rising electricity demand during hotter months. These outages, often resulting from storms and wildfires, have become more frequent and prolonged. This trend highlights the urgent need for public utilities to strengthen their crisis communications and response capabilities, ensuring operational continuity and public safety.








